Goras and Desis: Managing Agencies and the Making of Corporate India

Year
2016
Publisher
Penguin Random House India
Author
Omkar Goswami, Gurcharan Das
Management Discipline
Business Management
Source
Contemporary Business Practices
About the book

An insightful view on the origin and evolution of Indian corporates’ – N.R. Narayana Murthy. The story of corporate India is linked to managing agencies, an organizational form dominant in the subcontinent from 1875 until its abolition in 1970 that allowed entrepreneurs to promote diverse companies while exercising disproportionate control over cash flows. This is the definitive economic history of Indian companies through the lens of managing agencies, whether controlled by goras or desis.