An Analytical Study of Application of Ramayana in Business Management

Indian management thought based on Indian Ethos will not only help Indian organizations to become effective and globally competitive but has much to offer to the world in general. The present scenario indicates that unless the Indian management practices are blended with the Indian cultural ethos adequately, the corporate India may not be able to cope with the management challenges in the globalised milieu. There are many lessons to be learnt from our own traditions and the vast knowledge in the ancient " Dharmshastras " can enable us to adapt and Indianize the western techniques to our way of living. As a matter of fact, there exists a need to explore the Indian epics, scriptures and the literature for the managerial philosophy and thought.