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Case Studies

Institutions and frugal innovation: The case of Jugaad Read More
Understanding the Importance of Qualitative Customer Insights and its Impact on Product Innovation: A Case Study of Maruti Suzuki India Limited Read More
Post acquisition brand identity: acquisition of Flipkart group by Walmart Inc. Read More
A TISM approach for the analysis of enablers in implementing mass customization in Indian manufacturing units Read More
How Does a Social Open Innovation Succeed? Learning from Burro Battery and Grassroots Innovation Festival of India Read More
Impact of Rural Marketing Strategies on Branded FMCG's : A Case Study in Ahmednagar District Read More
The Analytical Study of an E-Business Model for Establishing the Concept of Customer Retention - A Case Study of Myntra.com Read More
Marketing Myopia: The Contemporary Perspective – Indian Case Studies Based Examination Read More
Tackling the challenges of reducing and managing food waste in Mumbai restaurants Read More
Managing strategic performance in a dynamic business environment: A study of two Indian oil companies Read More

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Centre for Educational and Social Studies (CESS)
Prajnanam, #6/6, Beside Telephone Exchange,
10th Block, 2nd Stage, Nagarabhavi,
Bengaluru - 560 072.
Phone: 080-23182947